THE MONARCH BUTTERFLY IS

ENDANGERED

Migratory monarch butterflies are considered endangered by the International Union for Conservation of Nature (IUCN) due to population declines of over 80% compared to totals in the 1990s.

WHY ARE THEY ENDANGERED?

Monarchs are completely dependent on One Plant.

Milkweed is the only plant monarch caterpillars eat, and adult butterflies lay their eggs exclusively on it, making native milkweed essential for their survival and migration. Planting native milkweed is crucial for conservation efforts.

How we help: we harvest common milkweed seeds from native plants, then distribute them in small printed envelopes at the café.
Free Seed pack availability is dependent on stock!
Cleveland is in the direct migratory path for monarchs traveling over Lake Erie. Each monarch migration takes 3-4 months to complete, and can span over 3000 miles from Canada to Mexico. The journey will take 3-4 generations to complete.
PLANTING MILKWEED = SAVING MONARCHS

PLANTING INSTRUCTIONS!

Received a seed pack? Click below for planting instructions:

PDF courtesy of the Cuyahoga Soil & Water Conservation District.

Cuyahoga CSWD Planting Guide
  • RAISE AWARENESS:

    Raise awareness! The challenges that this species face are unique because there is a clean solution in the hands of the public. And it is as simple as taking some seeds and throwing them behind your garage.

  • SEED DISTRIBUTION:

    We are always looking for help printing and stocking seed packs. This involves a quick demonstration, and sending you with a small jar or seeds and envelopes. 7-10 days later, we'll porch pick up the supplies and any finished envelopes!

  • POD PLEDGE:

    We are in need of common milkweed pods. If this is something you can plan to provide in the fall / early winter, please let us know!

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  • CURRENT ACTION

    We offer 1 seed pack free with any purchase of merchandise or food at the café. We then take a portion of the profits from that sale to pay for labor and materials in restocking those seed envelopes.

  • 1-2 YEARS

    Our immediate goal is getting to a backstock point where we can distribute seeds at the café free of charge, and have enough of a packaging network that we can meet the demand of how quickly seed packs run out.

  • 5 YEARS

    Monarch Magic as a separate non-profit, focused on a scalable method of distributing seedlings and seeds at trade shows at local establishments across northeast Ohio—with the long term goal of offering shipping.

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Thankyou for reading!
We're passionate about creating a space that can be both a space for great food, while still having a positive impact on the environment. Have a comment or advice related to anything? Let us know!